The client: Highland Baptist Church (HBC) is a progressive church located in metro Louisville, KY, dedicated to fostering a welcoming and inclusive community.
The project: In 2023, I developed a cohesive brand for the HBC youth group, aimed at resonating with both students and parents. The vibrant and diverse color palette was chosen to reflect the dynamic nature of the youth group members.
The outcome: The new graphics and visuals unified all communications, significantly boosting engagement and involvement from both parents and students. The compelling and cohesive branding effectively brought the youth group’s activities to life, enhancing their overall community presence.
