The client: Y'all Company, a beloved southern brand of sauces based in Winston-Salem, NC, is known for its rich flavors and Southern charm.
The project: Y'all Company sought a comprehensive rebrand, including a new logo and a streamlined package design, to ensure their products stood out both on the shelves and in consumers' kitchens.
The outcome: The result was a cohesive and eye-catching brand that resonated with customers, enhancing the product's appeal and bringing people together through a shared love of Southern flavors. My design work revitalized the brand, making it more memorable and attractive.
![](https://cdn.myportfolio.com/26463bea488f9b4e732ee62e0a89f399/f111b33b-839d-457a-a410-0754b0627a7c_rw_1920.png?h=04cc428896c47655bedfcf1e9a80879a)
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![](https://cdn.myportfolio.com/26463bea488f9b4e732ee62e0a89f399/c4219d47-7bd4-4404-8085-6cbaf633b2c8_rw_3840.jpg?h=a8c9af9b39bedd642b6f7359e9789618)
Bottle Label Design
![](https://cdn.myportfolio.com/26463bea488f9b4e732ee62e0a89f399/212ce76e-5441-456f-b210-337aae3509ac_rw_3840.jpg?h=2d9877e3f5b6a027a385df8782887ae3)
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Social Media Series
![](https://cdn.myportfolio.com/26463bea488f9b4e732ee62e0a89f399/25b68e5f-5018-4581-9016-5170554628a5_rw_1920.jpg?h=e629e8798e1b1f94f947f078c13bf470)
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![](https://cdn.myportfolio.com/26463bea488f9b4e732ee62e0a89f399/cb5c7ad0-449f-4508-bae1-40e162d4cb4e_rw_1920.jpg?h=9c7d96a2daae205a57b011cac401535f)